In the autumn/winter 2023 collection, a fresh wind is blowing, making new possibilities tangible. While honoring artisan history and authentic traditions, we also look to the future - celebrating the next generation of creative and innovative people who are putting a modern twist on the classics and making style more personal than ever. Customization is the key to new perspectives. Thus, in an exclusive collaboration with the French artist duo The Feebles, exciting styles were created from the interpretation of yesterday and today for tomorrow. Inspired by John B. Stetson‘s pioneering spirit in the American West, The Feebles combine natural textures and colors with abstract patterns and powerful graphics in vibrant hues. Timeless and modern at the same time, Ivy, Newsboy and Docker focus on life with the unexpected joys that await us in everyday life. Washed-out effects in Newsboy and Docker meet playful embroidery designs for baseball, trucker and beanie. Player and Diamond pick up The Feebles colors in full tone. A customization kit with patches, pins and buttons for personalizing your own style accompanies the Hats & Caps, which can be recognized by the hangtag, lining and branding also designed by The Feebles - a reminder that the best style is always personal.

Season Highlights

About The Feebles

The Feebles from Nantes/France is a studio specialized in graphic design, illustration and the production of murals since 2013. Behind The Feebles are Anaël Moreau and Gaëtan Guerlais, who have been throwing themselves into creative projects virtually four-handed since their school and university days. Driven by a free and curious mindset, they mix techniques and media to create a playful and modern universe. Inspired by Stetson’s heritage in the American West, The Feebles have imagined a collection that marries natural texture and color with abstract patterns and powerful graphics in luminous hues.

More about The Feebles

Stetson Europe Autumn/Winter 2023